FOR RETAIL, HOSPITALITY & LIFESTYLE BUSINESSES, AND THE PLACES THEY TRADE
THE INSIDER EYE ON YOUR BUSINESS
We're a London strategy agency for retail, hospitality and lifestyle businesses, and the places they trade. Founded by Sophie Eglin, with 20 years on the shop floor, in head offices and on the landlord side.
500+
Businesses
supported
20+ yrs
Industry
experience
2000%
Client ROI

Real decisions. Real support. Real results.
Whether you're scaling into new locations, building a team that can run without you, or figuring out what the next chapter looks like, the decisions get bigger and the stakes get higher.
We work with you to cut through the noise, get clear on your next step and move forward with confidence instead of second-guessing. Because when you know what you're doing next, everything else gets easier.
"Sophie has been absolutely brilliant.
We saw a 15% year-on-year profit increase, despite reducing over 350 labour hours - and a 2,000%+ return on our investment."
Lee, Move_Ments
2,000%+
ROI
350hrs
Labour saved
1 → 4
Team grew
< 1yr
To results
How we work together
If any of this sounds like you. You're in the right place.
- You're growing but you're not sure the foundations are strong enough to hold it
- The decisions are getting bigger and you want to be making them with more confidence
- You know where you want to take this. You want someone who can help you get there faster
- You've got the ideas and the ambition but nobody challenging your thinking
- You know there's a next level. You just can't see how to get there
- You've got the vision. You want someone to pressure test it, challenge it and build it out with you
She managed to save both my business, and me.
If you want someone who’ll ask the hard questions, cut through the noise, and actually help you sort your business out, Sophie is your person. I wouldn’t hesitate to work with her again.
Tiago, Structured PM

MEET OUR FOUNDER
Hi I'm Sophie
Both sides of the industry. Twenty+ years of it.
Shop floor, head offices, boardrooms. I've sat in all of them. From start-ups, independents, big name brands and luxury, to asset and centre management. That mix gives me a view few people in the industry have.
I kept seeing the same thing. Great founders, great businesses, but little guidance or honesty to tell them what they were missing or how to elevate effectively.
So I built Market & Me. Every project is led by me, with specialists brought in when the work needs them.
Here's what working together changes.
Get clear & build the strategy on where you're going. Then actually get there.
Open the doors that matter - new markets, new partnerships, new revenue streams.
Get your pricing and margins working as hard as you are.
Build a business that works for your life, not against it.
Build a team and operation that scales with you, not against you.
Make the big decisions with a strategic partner who knows this industry inside out
Don't just take my word for it.
The business went from potential closure to expansion in less than a year.
I worked with Sophie for several months to really help focus the next steps of my business. The support, guidance and cheerleading massively helped me and my business to be more focused. Thank you again
JACQUI - MOJO FOOD AND DRINK
Sophie is an excellent coach and always asks the right question which always leads to a positive outcome.
Sophie has always been an attentive super coach for both personal and work challenges that have come along during my time with her. Such a special person to work with and super professional in everything that she does. Highly recommend to work out your next steps.
BUKOLA, ARTS BY KOLA
Working with Sophie and Market & Me will give you total clarity and save a lot of time!
Every business needs regular fresh eye check ups and a boost of ideas to help keep moving in the right direction. I absolutely love the objectivity and skillful guidance that Sophie gives you. She nurtures your values and priorities, so you keep growing as your unique self, not a generic version of your original idea. On top of that she is such a fantastic trouble shooter, her input has been invaluable for me! Highly recommend.
POLINA, MEAN FIT FOXES
The Weekly
In your inbox
Think of me as your industry insider. The one who tells you what's actually going on, what's working for other founders right now, and what you probably need to hear.

Trusted by founders, landlords and destination teams across the UK
Enterprise Nation
Grow London
London Councils
The Pop-Up Club
SoLo Craft Fair
Tottenham Hotspur Foundation
Amersham Museum
Upstairs at the Department Store






