Founder Coaching
Life Coaching for Founders
Strategy grows the business. Coaching grows the founder.
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Life coaching for founders - Your business only grows as much as you do.
You can have brilliant strategy, but if you're second-guessing every decision, avoiding difficult conversations, or holding yourself back - none of it works.
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This is coaching for the whole picture. Your entrepreneurship journey and your business decsions - not just what you're building, but who you're becoming as you build it.
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The confidence, mindset, and personal development that ensures your business strategy and growth plans work - because one doesn't grow without the other.

What we work on​
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Your business:
The decisions that need making - pricing that actually works, whether to take that opportunity, hiring your first person, growth that doesn't break you. The strategy and commercial stuff that moves your business forward.
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You as a founder:
Your confidence when making big calls. Your habits that are holding you back. How you handle pressure and setbacks. The personal development that determines how well you lead and whether you can actually sustain this long-term.
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Decisions and opportunities:
Talking through whether to expand, take investment, pivot your offer. Working out if that partnership makes sense or if you're just saying yes because you feel you should. The conversations you need to have before you commit.
The messy bit in between:
Why you're avoiding that difficult conversation with your business partner. What's making you play small when you know you're capable of more. How your patterns - the way you were raised, your relationship with money, your fear of being seen - show up in your business decisions. The personal stuff blocking your business that has nothing to do with strategy.
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We work on your business decisions, your personal growth, and everything that connects the two. Because you can't separate them, even if you try.

Choose your level of support
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Monthly, fortnightly, or weekly coaching sessions to work on you as the person leading the business, and your business decisions - the mindset, confidence, patterns, and personal stuff blocking your progress.
What's included:
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60-minute coaching sessions
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Follow-up notes after each session
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Email/message support between sessions
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Guides, resources, and recommendations tailored to your needs
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Rolling until you don't need it
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Best for: Founders ready to do the deeper personal development work alongside business growth.
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Choose your frequency:
Monthly
One session per month. Good for steady support and accountability.
Fortnightly
Two sessions per month + Quarterly business & personal development review. Better for high-growth periods or major transitions when you need to work through challenges faster.
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Weekly
Four sessions per month + Monthly business & personal development review. Intensive support when you need someone properly in your corner daily.
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Book a discovery call to work out which fits where you're at.
This is for you if:
You're building a business and you know you're capable of more - but something's getting in your way.
You want coaching that works on the business and on you as the person leading it. Not just strategy sessions, but proper support that helps you grow into the founder your business actually needs.
You're ready to do the personal work - the uncomfortable conversations, the mindset shifts, the growth that doesn't feel easy but makes everything else possible.

​Dedicated time to step out of the day-to-day and work on your business, with structure, focus and direction.
We’ll look at what’s working, what’s not and where your biggest opportunities lie. Together, we’ll refine your strategy, strengthen your operations and bring clarity to your next stage of growth.
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Expect practical support, grounded advice and accountability that helps you - and your business - move forward with confidence.
We saw a 2,000%+ return on our investment and more clarity than we’ve had in years
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"Sophie has been absolutely brilliant. As our business grows, Market & Me has been our guiding light! With Sophie’s laid-back yet focused approach and an endless supply of resources, we’ve seen significant improvements in a short time.
Here’s how Market & Me has impacted the business and me personally:
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Branding & Digital Presence: Our webpage and Google reviews have brought in several bookings.
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Structured Working Week: We’ve defined and stuck to clear service days and times.
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Team Growth: We’ve expanded from 1 full-time staff member to 3 part-timers and 1 full-time, with our self-employed porters growing from 2 to 5.
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Automation: Our systems and workflows are now fully automated, streamlining service delivery and improving efficiency.
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Financials: We saw a 15% year-on-year profit increase, despite reducing over 350 labour hours and higher expenses.
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Personal Development: I’m more present in my life-exercising regularly, managing family better, and reading 23 books last year!"
Lee, Move_Ments

" I had the opportunity to be mentored by Sophie, and I'd like to express my gratitude for the guidance provided during this time.
Sophie was incredibly personable and supportive, offering encouragement and a listening ear when needed.
Her willingness to assist and her approachable nature were truly appreciated. This experience offered me a unique perspective, and I am thankful for the support and the time dedicated to my development."
Kay, Surya Prana Nutrition